Certainly, have you ever wondered how to use marketing strategies to promote your business. This is a doubt for many entrepreneurs, after all, there are thousands of tools available. And for small businesses, where resources are more limited, the challenges of marketing are much higher. With this in view, the internet comes in as a […]
Category: Business
Restaurant Business
Have you been thinking of starting your own restaurant business for a long time but you think you don’t have the knowledge that is required to do so? Well, if the answer to this question is yes then you are on the right path now. In this book, we are going to solve all your […]
Project Manager
There is a great confusion in the market concerning positions for project professionals, and it is very common to see advertising opportunities for Project Managers that require academic expertise, PMP certification and extensive experience in projects. As well as vacancies for Project Managers where it is crucial that the professional has a great capacity to […]
Project Management Crash Course
The main role of the project management crash course is to effectively capture the essence of project management in a short amount of time for those who are just getting started with managing projects or wish to become future entrepreneurs. Small workshops during the project management crash course provide ample opportunities for working with the […]
Neuromarketing Fundamentals
Nonconscious, unconscious, or subconscious? Brain versus mind: The word brain tends to be used when people talk about anatomical structures or circuitry in the brain. The term mind tends to be used to refer to the subjective cognitive states a brain creates. For example, the prefrontal cortex is an anatomical part of the brain, but […]
Negotiations
Negotiation can be termed as a result-oriented discussion or conversation between two or more people with the purpose being reaching a mutually-beneficial conclusion. In most instances, the result benefits all parties, but there are times some or single member of that party carries the day. With negotiation skill, one can easily resolve differences among the […]
Music Business
The music business is part of the entertainment industry, a segment Billion dollars worldwide, surpassing the automotive sector in sales, behind only the defense industry. Artists and small producers do not have specific knowledge and skills to undertake their own business or to manage their career. This study sought to address the main issues in […]
Instagram Marketing
Instagram is all about how the consumers react to the changing brands these days. They expect all the brands to connect visually, which are giving rise to newer challenges for the companies to implement new marketing techniques. It is an amazing way for the brands to communicate to their customers in a natural and an […]
Corporate Social Responsability
Corporate Social Responsibility (CSR) basically covers any business approach that aims at sustainable development through its delivery of economic, social and environmental benefit for the stakeholders involved in the complete process. The CSR concept along with all the practices are wide and varied. Similarly, Corporate Social Action (CSA) involves all the acts performed and executed […]
Corporate Culture Fundamentals
Where Does Culture Reside? Culture is a property of a group. Whenever a group has enough common experience, a culture begins to form. One finds cultures at the level of small teams, families, and work groups. Cultures are found at every hierarchical level. Culture exists at the level of the whole organization if there is […]